Project is currently in post-research phase.
Established in 1859 when Isaac Cook created the first American champagne. Cook’s has continued his tradition of creating quality champagnes ever since.
A necessary refresh due to its recent lack of relevance as
the consumer evolves to respect the past but demands a more contemporary perspective. This brand communicated a classic contemporary feel that leans into industry conventions to create a sense of trust and comfort, reflecting the Cook’s rich heritage.
Creative Direction
Art Direction
Design
Illustration
Packaging Design